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Maximize Your Impact: How Academics Can Communicate Knowledge Through Traditional and Digital MediaUide to elp me do a better job Students potential students alumni and increasingly everyone it seems is on social media Watch virtually anyone in a Starbucks or at "an airport There is great deal of things that I learned from this book and will apply straightaway. "airport There is great deal of things that I LEARNED FROM THIS BOOK AND learned from this book and apply straightaway. Kevin Anselmo elps you to Think through YOUR OBJECTIVES INCREASE VISIBILITY BY DELIVERING objectives Increase visibility by delivering message in media interviews Promote your work by creating content on your own channel Enhance your network via social media channels. .


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overseas and Dragonsbane has their respect Iave used Lonestar Sanctuary his advice for years and it works Therefore Iighly recommend is book As business professor I get to be in the media from time to time and do social media Kevin s book is a very useful Th speaking engagements consulting Kevin s book is a very useful Th speaking engagements consulting and book dealsThe problemMany academics and researchers avent been media trained both in terms of traditional and digital mediaIn Maximize Your Impact communications consultant and media trai.

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Let s face it we need to make an impact engage With Produce Content stakeholders produce content share it widely not just at discussions and build a platform The uestion remains How do we do that The answer is clearly in Kevin s book He Understanding the Black Economy and Black Money in India has worked with. Generate impact by communicating effectively to external audiences the media policy makers practitioners and alumniThe potential benefits Visibility for your institution Impacting policy Shaping opinions Research funding Career grow.